Tuesday, May 2, 2017

Furious still #, Latin Lover #2

For the weekend of April 28-30, 2017, The Fate of the Furious had another big drop, but no new release was going to touch it. It's already passed $1 billion worldwide.

Of the new releases, the biggest hit has to be Baahubali 2, with a per-screen average that tentpole releases would pray for on opening weekend. The first one made $6.7 million in the US in 2015, decent for an India release in the US, but word-of-mouth in the right markets helped propel this to a bonafide hit.

How to Be a Latin Lover succeeded by putting Mexican star Eugenio Derbez (Instructions Not Included) with a name supporting cast (Salma Hayek, Kristen Bell, Rob Lowe). Niche titles tend to do well in these dead spaces the week before a big title opens.

On paper, any movie that starred Tom Hanks (Sully), Emma Watson (Beauty & the Beast), John Boyega (The Force Awakens), Bill Paxton (in one of his final roles), etc., should be successful, right? Especially with a critically-acclaimed director in James Ponsolt (The Spectacular Now, The End of the Tour) making his first mainstream movie. But after lukewarm reactions to the trailer, it looks like the studio knew they had a dud on their hands and dumped it here without screening it for critics. (It's currently at 16% on RottenTomatoes).

Beauty & the Beast is now the 13th highest grossing movie of all time. It should pass Captain America: Civil War for 12th place sometime next week.

Opens May 5
GUARDIANS OF THE GALAXY 2 with Chris Pratt, Zoe Saldana and Dave Bautista.

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